Alignment Therapy

Website Design and Copywriting for a holistic healing brand.

About This Project

Alignment Therapy is a revolutionary healing technique developed by Jen Rorrison. Following a debilitating back injury in 1984 which compromised her athletic career, Jen discovered and evolved a life-changing chiropractic treatment using wedges to assist the physical body into realignment. This, paired with her years of experience in massage, reflexology, and kinesiology, led to the creation of Alignment Therapy—a holistic healing practice dedicated to helping others find alignment and vitality.

The Alignment Therapy website showcases Jen’s treatments, courses, and retreat offerings. The site uses soft, earthy tones, creating a calming and soothing aesthetic, ideal for visitors seeking personal healing or wishing to learn about healing techniques. The layout is simple and easy to navigate, with peaceful imagery of Jen and co-founder Kim in action.